I think I know the clue. Here you got this band called Smashing Pumpkins, and pumpkins are fed up with their image of \"being smashed\". They decided to strike back. Pumpkins Smashing. BBC could have figured that out also I presume. But no.
Billy Corgan, December 2, 2008 : "Not everyone understands our death trip. But you do. And that's what matters."